Farrells is a team of architects whose thoughtful and cutting edge designs create beautiful places across the world.
Champions of PlanTech solutions throughout their London projects, they approach their design by looking at the big picture.
With over 50 years of experience as a practice, Farrells offer end-to-end service from concept to completion of landmarks that work for investors; the people that user; and the city.
For understanding feasibility of design and what is right for the public realm, Farrells use VU.CITY to get an immediate understanding of a design impact. Using the Platform, they can quickly test multiple design and massing options early, to help them understand what will work best in context.
Farrells use VU.CITY to communicate designs securely with clients and planners to enrich their understanding of design proposals. The Platform's visual clarity also supports Farrells in helping them have more confidence in discussing concepts, ideas and the potential planning route on projects.
Farrells use VU.CITY to support clients in understanding, acquiring and driving more value from sites. The robust development functionality and data provide a greater understanding of what's happening in the area, available opportunities and other design and planning elements that need to be considered.
Farrells have been using VU.CITY to have more effective conversations with local authorities, particularly with Enfield and Sutton by securely sharing their designs so planning officers can have a greater understanding of the design in VU.CITY's fully interactive 3D context.
The Farrells teams uses VU.CITY's multiple functionality and data layers, such as the consented scheme timeline, camera views out from buildings and early massing, to gain more holistic picture of a site to inform the design early in the process. This speeds up feasibility for their clients and ensures what is delivered is right for the community, client and city.
Farrells find VU.CITY useful from very early site analysis to understanding how design options fit within their context. They also use VU.CITY to consider how design options can work best in their location with typology studies, helping them consider how design and planning can be improved.