VU.CITY Birmingham is a 15cm accurate, interactive and immersive 3D model of England's second city.
With VU.CITY Birmingham you can explore potential massing, import and test refined designs, highlight pain points and realise opportunities. Now all stakeholders can collaborate on solutions for smarter decisions to create the best possible city
With its population set to reach 1,240,000 by 2030, Birmingham is also England’s fastest growing city. Housing and commercial and transport development needs are rapidly increasing: with much of the city and surrounding urban areas underdeveloped, Birmingham is set to be a hot spot of activity.
Birmingham’s flagship projects include The Curzon Street Masterplan which outlines proposals for 141 hectares of regeneration envisioned to bring 36,000 new jobs, 4,000 new homes and 600,000 square metres of commercial development. The Smithfield Market redevelopment will also create a brand new innovative and sustainable city quarter with jobs, amenities and over 3,000 much-needed new homes. This 17-hectare development will anchor an expanded city centre, helping to accelerate a wider transformation of Birmingham and supporting long-term economic and social prosperity.
As Birmingham rapidly expands due to new developments like these and much-needed regeneration, the requirement for an open and transparent platform which can visualise and tell the story of this metropolitan giant’s reshaping is key. VU.CITY Birmingham is already meeting this by enabling all parties to see schemes in context – at a macro level and city-wide, to clearly understand where opportunities lie, such as for building densely. The implications of proposals for Birmingham can be readily and easily understood thanks to the platform’s data layers revealing a wealth of information about, for instance, locally- and statutory-listed buildings, tree preservation orders, and consented schemes.
Users of VU.CITY Birmingham include ADG, Sandwell Council, JLL, Iceni, Node and CityScape Digital who have already discovered the model’s many benefits, from being able to instantly understand and assess a site’s challenges and potential, to simplifying the planning application, or improving how everyone involved can collaborate in a simple, single platform.
Easily test massing to understand design feasibility.
Assess multiple initial massing options at an early stage and GEA potential quickly.
Realise a site’s potential by viewing and assessing recently consented developments across Birmingham.
Easily import your designs from external 3D software (such as Revit, Rhino, SketchUp & 3ds Max) into the Birmingham model and test how they will work in situ.
Quickly view and assess the initial impact of light from your proposed developments.
Conduct high-level townscape and visual impact assessments. Agree on key views to analyse further.
Save time by eliminating unnecessary views for analysis. Understand where your scheme can be seen from and which views are critical to assess.
Mark up comments and actions and easily collaborate on a site or scheme with project team members.
VU.CITY helps organise, visualise, and analyse city data in the clearest and most accessible way to make better decisions.
Quickly identify and appraise sites. VU.CITY's visualization, design functionality and planning data, allow you to optimise your designs.
Now everyone involved can have a clear, universal understanding of what’s proposed and why, in a single, secure place. VU.CITY makes decision-making democratic and fair.
Remove barriers and minimise risks early. Have confidence in your designs and plans. Increase buy-in for project success.